Our services are delivered by highly experienced senior marketing and communications experts.
Founded in Denver and with offices in Albuquerque and Nashville, we’ve been creating and implementing powerful brand campaigns for over 19 years. We’ve worked with more than 200 educational and non-profit organizations, including public and private colleges and universities, community colleges, secondary schools, statewide systems, and national commissions and associations around the world. We are a high-performance, results-driven organization. We have an unequaled record for building enduring brands, advancing strategic objectives, and achieving a return on investment.
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…highly sophisticated university-wide integrated marketing program [implemented by Larry Hincker] coupled with university strategic goals and the genius of the Invent the Future tagline has secured Virginia Tech’s reputation as a leading research university — both nationally and internationally.
The depth and breadth of this research – including a strategic brand architecture exercise – exceeded campus expectations and generated a reservoir of credibility and confidence among faculty, staff, leadership, and board members.
At Washington State University, EMG guided the entire university community through a process that transformed WSU’s brand image from that of a party school located in a rural part of the state with a so-so reputation for academic quality to one of a world- class institution providing students with personal attention from faculty and offering a multitude of hands-on learning experiences.
I recommend EMG without reservation to any institution looking to create a powerful, consensus-based brand identity and a marketing program that improves internal effectiveness while building external brand awareness and image.