Our Principals

Our co-founders are internationally respected leaders in positioning, branding, and marketing for education and non-profit institutions.

Our Team

Our services are delivered by highly experienced senior marketing and communications experts.


Our Clients

We have worked with more than 175 universities, colleges, and schools throughout North America.


Full-service branding

Founded in Denver and with offices in Albuquerque and Nashville, we’ve been creating and implementing powerful brand campaigns for over 18 years. We’ve worked with more than 200 educational and non-profit organizations, including public and private colleges and universities, community colleges, secondary schools, statewide systems, and national commissions and associations around the world. We are a high-performance, results-driven organization. We have an unequaled record for building enduring brands, advancing strategic objectives, and achieving a return on investment.

Hear from a few of our customers.


& Recognitions

EMG’s work has won dozens of regional, national, and international awards from the Council for the Advancement and Support of Education, University and College Designers Association, Association of Business Communicators, and others.

The Shenandoah University logo and logo roll-out plan was honored with the 2012 CASE District III Grand Gold Award in Institutional Relations Projects category..

The Indiana State University brand campaign was University Business Magazine’s first-named example showcased in the “50 Best Branding Ideas in Higher Education,” December 2009.

Delighted Customers

I wanted to tell you that today’s conference call went very well and we seem to have hit a homerun with the leadership team…just know that you hit a homerun and all the right things are happening. You are just such a pro and such an incredible asset to us and everything we do.

Claudia JacksonExec. Dir. of Community & Legislative Relations Del Mar College

Instead of favorites, I email myself tweets to archive good content. Top 3 most emailed are @EMGOnline @mikepetroff @karinejoly #highered.

Gene BeginDigital Marketing DirectorBabson College

We have gone from a haphazard system of inconsistent messages to a unified portrayal of our strengths. We have achieved a new level of professionalism as a result of our partnership with EMG.

Teresa ExlineAssistant to the President for Strategic InitiativesIndiana State University

We now have a common brand lexicon that communicates our key strengths and differentiates Virginia Tech. EMG delivered on their promises and commitments, and they did it with integrity, efficiency, and professionalism.

Larry HinckerAssociate Vice President for University RelationsVirginia Tech

EMG has conducted a number of important research projects for WSU and has always provided thoughtful counsel. I have come to consider EMG as one of my most trusted and valued strategic partners.

Dr. V. Lane RawlinsPresident (Former)Washington State University