Tag: Facebook

Social Media to Reach Gen Z

Social Media is important. You know this, but your time and resources are precious. For traditional prospects, you may need to think outside the box. Snapchat, Instagram, and Youtube could yield better results than others.

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Mannequin Challenge & Viral Fads

We see them and love them. Viral fads are an important aspect of today’s marketing environment. Learn how to correctly implement them into your brand strategy by following these best practices.

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Mobile Advertising: There’s an App for That!

If your target audience spends time online, they are probably interacting with mobile apps for a large portion of that time. Reach them with advertising!

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Social Media So Far In 2014

2014 has been a busy year for social media news. From teens loving YouTube to the decline of organic reach on Facebook, this post highlights some topics to think about as we wrap up the first third of the year.

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Filtering Brands, Trends… Anything!

Rather is a relatively new service that allows users of Google Chrome to filter organic and paid content from their Facebook and Twitter feeds. Colleges and universities need to be aware because one off-strategy campaign that irritates users could have a lasting effect on their brand.

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CCCS: Zero To Impact

Starting from zero isn’t always easy when it comes to building a social media presence, but it can be done. And we are talking from experience. That is exactly what happened when Colorado Community College System and Educational Marketing Group (EMG) began to work together. All done to raise top-of-mind awareness and perceptions of quality of the 13 system colleges. Find out how we went from zero to impact.

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