Tag: social media

The Battle for Ad Tracking

Ad blockers are already a digital marketer’s nemesis. Many advertisers see Intelligent Tracking Prevention as a new foe on the horizon, and it is riding into our online ad battlefield with a vengeance. Should you be worried?

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Social Media for Graduate Prospects

You feel like you’ve tried everything to reach graduate prospects. But have you checked into your social media strategy? It could be time for an update. Check out the following tactics for the inside scoop!

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Monitoring Your Website?

Websites are essential for your organization and your brand, and not providing a good user experience could lower your credibility. Improve your website by monitoring and segmenting your traffic and conducting a content audit.

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The End of Free Social Media

Higher education institutions have recognized the need to be on social media and are using those channels in so many ways for many different purposes. Although you can participate in some components of these channels inexpensively or for free, to really be effective nowadays, you need to pay to play.

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Social Media to Reach Gen Z

Social Media is important. You know this, but your time and resources are precious. For traditional prospects, you may need to think outside the box. Snapchat, Instagram, and YouTube could yield better results than others.

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Ad Talk at NCMPR

Join us in Charleston, SC for the National Council for Marketing & Public Relations (NCMPR) National Conference, March 27-29, 2017! Visit our table to pick our brains, or join us at our pre-conference intensive and roundtable sessions.

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