What we bring to the table

With a distinguished 20-year history in higher education, we have built a national reputation as a thought leader and innovator in brand marketing. EMG is staffed and structured specifically to partner with educational organizations.

"We think and act like a partner rather than a vendor. Our reputation has been built on our ability to collaborate with clients to create powerful campaigns that get bottom-line results."

- Bob Brock, President & CEO

Research and Analysis

Actionable data and analysis to understand your competitive marketplace, gauge audience perceptions, predict behaviors, guide positioning, and measure bottom-line ROI.

Positioning and Messaging

Brand messaging that stakes out a unique leadership position in the marketplace and defines an enduring brand narrative. The nation’s go-to leader in creating brand architecture strategies that establish a compelling family of brands.

Sparkling Creative

Creative executions that grab attention, motivate, and create “buzz.” From photography to typography, websites to landing pages, taglines to headlines, EMG’s creative is always on-strategy and always delivers a distinctive brand persona that makes you stand apart

Integrated Campaigns

Best-in-class media and marketing plans that increase your impact among prospects, donors, alumni, working adults, influencers, and the public.

  • Advertising buys
  • Web and apps development
  • Social media
  • Digital, print, and rich media
  • TV and video production
EMG very quickly built tremendous credibility with our numerous campus stakeholders. Our campus began immediately to find ways to talk about the brand and express it. This has been an extraordinary leap forward for us.
Donald KojichExecutive Associate Vice President for University RelationsUniversity of North Dakota