With a distinguished 20-year history in higher education, we have built a national reputation as a thought leader and innovator in brand marketing. EMG is staffed and structured specifically to partner with educational organizations.
"We think and act like a partner rather than a vendor. Our reputation has been built on our ability to collaborate with clients to create powerful campaigns that get bottom-line results."
- Bob Brock, President & CEO
Research and Analysis
Actionable data and analysis to understand your competitive marketplace, gauge audience perceptions, predict behaviors, guide positioning, and measure bottom-line ROI.
Positioning and Messaging
Brand messaging that stakes out a unique leadership position in the marketplace and defines an enduring brand narrative. The nation’s go-to leader in creating brand architecture strategies that establish a compelling family of brands.
Creative executions that grab attention, motivate, and create “buzz.” From photography to typography, websites to landing pages, taglines to headlines, EMG’s creative is always on-strategy and always delivers a distinctive brand persona that makes you stand apart
Best-in-class media and marketing plans that increase your impact among prospects, donors, alumni, working adults, influencers, and the public.
- Advertising buys
- Web and apps development
- Social media
- Digital, print, and rich media
- TV and video production
@EMGonline Thanks Stephen! I know I can count on you for great resources in #highered
I really enjoy the Brand Bounce news blasts—always good information and inspiration. The Pug is precious.
@EMGonline = Mashable for higher ed
EMG’s expertise, commitment to client relations, and ability to achieve desired results are unparalleled.
My staff is in total agreement that yesterday’s webinar was the most useful and timely of the dozens they have accessed in recent years. Cutting-edge content and knowledgeable professionals who get right to the heart of the topic. Time well spent!
@EMGonline always a pleasure sharing great content like yours!
In working with the EMG team we always felt that cutting-edge strategies and techniques were being applied to address the challenges we faced. WSU couldn’t have achieved its advancements goals without EMG.
I just read the “What students really like” article. Very interesting. I’d like to get the URLs for the study sites so I can send to my webmaster and our university-wide web development team.
EMG’s creative team combined high-level marketing strategy with inspired creative ideas to develop a unique brand identity that artistically and perceptively reflects the Dalhousie experience. We have been using [these] materials as our creative roadmap for several years. I recommend EMG without hesitation.
Impressive. Sounds exciting and attainable. Thanks for listening to your audience. #winning